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Info Commissioner Tasks EARCOM To Embark On Marketing 8-Point Completion Agenda

The Akwa Ibom commis sioner for information and strategy has charged the Ethical and Attitudinal Re-orientation Commission, (EARCOM) to embark on heightened campaign towards marketing the eight-point completion agenda of Gov Udom Emmanuel.

Also to be dissected for marketing by EARCOM was the Dakkada Creed, towards activating the virtue of greatness embedded in the pledge to the people. Comrade Ini Ememobong gave the task, in Uyo, during his familiarization tour of EARCOM as part of his ongoing visits to parastatals under the Ministry of Information and Strategy.

Ememobong, who said he was in the commission for an advocacy meeting, urged EARCOM to vigorously utilize its mandate to reorientate the mindset of the people towards positive perception of government policies and programmes as encapsulated in the eight planks of the Completion Agenda.

Reiterating that new ideas are not easily imbibed without much persuasive strategies, the information helmsman charged EARCOM to push on the good work so far to ensure that Akwa Ibom people imbibe the right perception to appreciate the giant strides of Emmanuel in such sectors as aviation, with Ibom Air making waves in the industry and all other sectors.

He said with greatness already inbuilt in all Akwa Ibom people as enunciated in the Dakkada Creed, all the people needed was activation of the virtue, and urged EARCOM to take up the task as part of its reorientation programmes.

Ememobong said the forebears of Akwa Ibom had lived the dream of state creation which we are now enjoying and therefore behoves on the present generation of Akwa Ibom to live the greatness of state ownership by participating positively in the operations of the state as dependable partners in governance.

Noting that it would be a total waste of time and energy to craft public policies that would not be positively received due to negative public perception, the state's spokesperson implored EARCOM to embark on campaigns to shape the minds and perception of the public for the collective good of both the government and the governed.

He frowned at a situation where a Nigerian would behave well once he lands Heathrow Airport, but goes out of order once he lands Lagos airport, citing such awkward practices like dropping garbage on the ground beside the receptacle bin instead of putting it inside the bin, emphasizing that these are attitudinal issues that need reorientation.

On the creation of awareness on the COVID-19 pandemic, the information boss called for aggressive propagation of the COVID-19 protocols to enable the people to imbibe and observe all the protocols and guidelines to forestall the spread of the disease. He implored parents to provide their children in the exit classes returning to schools with facemask as they would not be allowed to sit for the West African Examination, NECO, and NABTE without it, warning that, It amounts to an economic crime against the state for any parent not to equip a child with facemask to write WAEC.

He pointed out that the state government pays heavily to enable Akwa Ibom children to write the examinations free of charge adding that the government can trace and prosecute parents of kids who fail to sit for the examination.

While welcoming the commissioner, Ememobong and his entourage, the EARCOM chairman, Dr Dorothy Thompson, had congratulated Ememobong on his appointment, describing him as a square peg in a square hole. Thompson thanked the governor for identifying and appointing Ememobong into his cabinet and described his deployment to the Information Ministry as strategic and a blessing not only to EARCOM but the entire information sector of the state.

She noted that, EARCOM is a homecoming for Comrade Ememobong, who she said has been an EARCOM Ambassador and resource person for many public and reorientation campaigns of the commission. She pledged the readiness of the commission to partner the ministry to propagate the programmes, policies and vision of the state government. The occasion was attended by directors of the Ministry of Information and Strategy and members of board of EARCOM.

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